Privacy Policy
Effective date: August 28, 2025
dc-marketing.io is operated by de Coster Marketing LLC (“Company,” “we,” “us,” or “our“). We value your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard personal information when you visit dc-marketing.io (the “Site“), contact us, or use our services in the United States. This Policy is written to align with U.S. law and Florida requirements and includes state‑specific notices for residents of certain U.S. states.
Important note: This Policy is a transparency notice. It does not create a contractual relationship. If you disagree with any part of this Policy, please do not use the Site.
1) Scope & Who We Are
- Controller: de Coster Marketing LLC, Florida, USA.
- Contact for privacy questions/requests: hello@dc-marketing.io
- Applies to (B2B‑only): This Site and our services are intended exclusively for business‑to‑business (B2B)purposes and for individuals acting in a professional capacity on behalf of a company, nonprofit, or other organization. The Site is not intended for personal, family, or household use by individual consumers.
- Not intended for children: Our Site and services are not directed to children under 13 (and are not designed for minors generally).
2) Personal Information We Collect
We collect information in three ways: you give it to us, we collect it automatically, and we obtain it from third parties.
2.1 Information you provide to us
- Identity & contact data: name, company, job title, email address, phone number, mailing address.
- Business inquiry content: messages sent via contact forms, emails, or live chat (if enabled), including project requirements and meeting details.
- Account & event data (if offered): account credentials, event registrations, RSVPs, dietary preferences you choose to share.
- Payment‑related data (if offered): limited billing details (we rely on payment processors for card data).
2.2 Information collected automatically
- Device & usage data: IP address, device identifiers, browser type, operating system, referring URLs, pages viewed, links clicked, date/time stamps, and estimated general location (e.g., city/state) derived from IP address.
- Cookies & similar technologies: pixels, web beacons, SDKs that support core Site functions, analytics, and (if enabled) advertising/retargeting. See Section 8 (Cookies & Tracking).
2.3 Information from third parties
- Service providers & partners: hosting, security, analytics, marketing, CRM, and communications vendors who process data for us under contract.
- Advertising/analytics & tag management: We use Google tag (which may include Google Tag/Tag Manager, Google Analytics 4, and Google Ads) provided by Google LLC to help operate tags, measure traffic and conversions, and (if enabled) deliver/measure advertising. Google may receive device identifiers, IP address, page URLs, and event data from your browser/app. See your choices in Section 8/9 (including Global Privacy Control and cookie settings).
- Meta Pixel (Meta Platforms, Inc.): We use the Meta Pixel to understand Site interactions, measure campaign performance, and (if enabled) show relevant content on Meta services. The Pixel can capture page views, events (e.g., form submissions), IP address, user agent, and may match or receive hashed identifiers that we choose to provide (e.g., via audience tools). Manage permissions via our Cookie Settings and your Meta ad preferences.
- Email & marketing automation (Mailchimp by Intuit Inc.): If you subscribe to our emails or interact with campaigns, Mailchimp processes your contact details and campaign engagement (e.g., opens, link clicks, approximate location from IP, device/browser). We use this to send newsletters and measure performance. You can unsubscribe anytime via the email footer.
- Social media & lead sources: Information you make public or share with us via LinkedIn, Meta, or similar platforms (including native lead forms) when you choose to interact with our pages or ads there.
Sensitive personal information: We do not intend to collect sensitive personal information (e.g., precise geolocation, government IDs, financial account numbers, race/ethnicity, health data). Do not provide such data unless we specifically request it for a lawful purpose. We do not intend to collect sensitive personal information (e.g., precise geolocation, government IDs, financial account numbers, race/ethnicity, health data). Do not provide such data unless we specifically request it for a lawful purpose.
3) How We Use Personal Information
We use personal information to:
- Provide, operate, and improve the Site and our services;
- Respond to inquiries, schedule meetings, and perform contracts;
- Personalize content and measure Site performance;
- Send service updates and marketing communications (you can opt out at any time);
- Detect, prevent, and investigate security incidents and fraud;
- Comply with legal obligations, enforce our terms, and protect our rights.
We do not use personal information to make decisions that produce legal or similarly significant effects about you without human involvement.
4) When We Disclose Personal Information
We disclose personal information only as described below:
- Service providers/Processors: hosting, email, CRM/marketing platforms, analytics, security, event/booking, payment processing. These parties are contractually bound to use the data only to perform services for us.
- Advertising/analytics partners (if enabled): to measure campaign performance and show relevant content. See your choices in Section 9.
- Business transfers: as part of a merger, acquisition, financing, or sale of all/part of our business.
- Legal compliance & safety: to comply with law, legal process, or lawful requests, and to protect users, Company, or the public.
We do not sell personal information as the term “sell” is defined by certain U.S. state privacy laws. If that changes, we will update this Policy and provide required opt‑out mechanisms. We also do not knowingly “share” personal information for cross‑context behavioral advertising as defined under California law unless and until we present you with clear choices to opt out.
5) Data Security
We employ administrative, technical, and physical safeguards designed to protect personal information, including access controls, encryption in transit (TLS), security monitoring, and vendor due diligence. No method of transmission or storage is 100% secure; if we learn of a security breach affecting personal information, we will act promptly and notify affected parties as required by law. See Section 12 (Florida Notice) for Florida‑specific breach‑notification information.
6) Data Retention
We retain personal information only as long as necessary for the purposes described in this Policy, to comply with our legal obligations (e.g., tax/audit), resolve disputes, and enforce agreements. Typical retention periods:
- Prospect/leads: up to 24 months after your last interaction;
- Client records & contracts: up to 7 years from project end;
- Marketing preferences/consents: until you change your preferences or up to 24 months of inactivity;
- Cookies/analytics: per tool’s standard timeframe or as configured in our cookie banner.
7) Your Marketing & Communication Choices
- Emails: Click the unsubscribe link in marketing emails or contact us at hello@dc-marketing.io.
- Text messages (if used): Reply STOP to opt out.
- Interest‑based ads: See Section 9 for cookie/advertising choices.
We may still send you non‑marketing messages related to transactions or service updates.
8) Cookies & Tracking Technologies
We use the following categories of cookies/trackers:
- Strictly necessary: required for basic Site functions (cannot be disabled via our banner).
- Performance/analytics: to understand Site usage and improve the user experience.
- Advertising/retargeting (if enabled): to deliver and measure ads that may be of interest.
Managing preferences: Use our Cookie Settings link (footer) to accept/decline non‑essential cookies. You can also adjust browser settings or use global controls (e.g., Global Privacy Control) to limit tracking. Disabling certain cookies may impact Site functionality.
9) U.S. State Privacy Rights (General)
Residents of certain U.S. states have privacy rights that may include the right to access, correct, delete, and obtain a portable copy of personal information; to opt out of (a) targeted advertising, (b) the sale of personal information, and (c) certain profiling; and the right to appeal a refusal of your request. Your exact rights depend on your state of residence and whether a relevant law applies to us.
How to submit a request: Email privacy@dc-marketing.io with the subject “Privacy Rights Request” and include your state of residence, the right(s) you wish to exercise, and an email address or phone number we can use to verify your identity. We will respond within the time required by applicable law and will not discriminate against you for exercising your rights.
Opt‑out preference signals: Where required by law, we honor browser‑based opt‑out signals such as Global Privacy Control (GPC). Use our Cookie Settings to manage online tracking preferences.
10) California Notice (If You Are a California Resident)
If California law applies to our processing of your personal information, you may have the rights described above and additional rights under the California Consumer Privacy Act (CCPA), as amended by the CPRA. We provide the following disclosures:
Categories of personal information we may collect
- Identifiers: name, email address, phone number, IP address, online identifiers.
- Commercial information: records of services considered or purchased.
- Internet or other electronic network activity: browsing history, interactions with our Site or ads.
- Geolocation (coarse): general location from IP address.
- Professional or employment‑related information: job title, company.
Sources: You, your devices, and our service providers/partners.
Purposes & disclosures: As described in Sections 3 and 4 above.
Sensitive personal information: We do not seek to collect it; if we do, we will limit its use consistent with California law.
Selling/Sharing: We do not “sell” or “share” personal information as these terms are defined by California law, and we have no actual knowledge that we sell/share the personal information of consumers under 16.
Exercising your rights
Use the process in Section 9 or our footer links (if available): “Your Privacy Choices” and “Do Not Sell or Share My Personal Information.” We will verify your request and respond within the statutory timeframe. Authorized agents may submit requests with proof of authorization.
11) Children’s Privacy (COPPA Notice)
Our Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child under 13 has provided personal information to us, contact hello@dc-marketing.io and we will promptly delete it. If we later offer youth‑oriented content, we will implement parental‑consent and notice measures required by law.
12) Florida Notice (FIPA & State‑Specific)
We take reasonable measures to protect personal information and will notify affected individuals and the Florida Department of Legal Affairs of certain data breaches within the timelines required by Florida law. If a breach affecting Florida residents occurs, we will provide:
- A description of the incident and types of information involved;
- The number of Florida residents affected (if known);
- Steps we have taken in response and resources for you; and
- Contact details for questions.
For Florida privacy questions, contact hello@dc-marketing.io.
13) International Users
If you access the Site from outside the United States, please note that personal information is processed in the U.S. and other countries where our service providers operate, which may have data‑protection laws different from those in your country. Where required, we implement appropriate safeguards for cross‑border transfers.
14) Third‑Party Links & Services
The Site may link to third‑party websites, plug‑ins, or services. We are not responsible for their privacy practices. Review their privacy policies to understand how they handle your information.
15) How to Contact Us
Questions, comments, or requests? Email hello@dc-marketing.io or write to: Privacy, de Coster Marketing LLC, 1601-1 N Main St #3159 SMB#70920 Jacksonville, FL, 32206